My career spans a wide range of industries for both B2B and B2C clients, building websites, native mobile apps, web-based applications and interactive education. Additionally, I'm an accomplished illustrator and motion designer.
Working at creative agencies, corporations and as a consultant, I've served as Creative Director, Art Director and Senior Visual Designer. Regardless of my title, my goal is always to be of the most possible value to the project. I'm comfortable in many business environments and have worked directly with clients to brainstorm and solve design challenges.
Client work includes
"Jay's work has intelligence and impact, and he's got the technical chops to assure everything will work. As a bonus, he’s a fine human being, with a great sense of fun. He always comes through."
"Jay's a smart and capable designer with a strong artistic background. He's great at identifying and then solving customer problems. He's also really easy to work with due to his friendly and cooperative nature. Jay would make a smashing addition to any technology team looking for great UX/UI design."
"Jay's a rare jack of all trades, in an industry that has become very specialized. He understands the nuances of user needs, creates compelling designs, and turns those designs into functional and easy to maintain websites. I’ve found Jay's SEO and digital marketing skillset to be essential to the success of multiple projects."
"I've worked with Jay for fifteen years. He's my favorite designer because he understands messaging, usability and how to write clean code."
"Jay is fantastic, He did amazing, beautiful work exposing 8 interactives for people with Alzheimers, the PBS therapeutic game site."
“Jay is a Swiss army knife of design skills, with keen instincts for creating clean user experiences that go to the heart of what the client needs. He’s also a team player and easy to work with.”
Design process experience
- Conduct research and interviews
- Study audiences/personas and map experiences/journeys
- Gather user and business requirements
- Build information architecture (IA)
- Develop content
- Create storyboards, process flows, sitemaps and prototypes
- Design and refine visuals and interfaces from drafts to finished work
- Test usability: Formal trials, A/B and "guerrilla" methods
- WCAG, Section 508 compliance
- Responsive design styling
- Wordpress and Drupal customization
- eCommerce development
- Comfortable with Agile or Waterfall methodologies
- Motion graphics/Animation
- Illustration and Cartooning
- Audio/video production
- Print design
- Branding and identity
- Presentation design and template creation
- Product photography and retouching
- Search engine optimization (SEO) and analysis
- Social Media marketing
- Google Analytics
- Effective in a team or solo
- Problem-solving and troubleshooting
- Process streamlining
- Advocate for balancing form and function
- Team building, collaboration and and consensus building
- Adobe CC (Photoshop, Illustrator, InDesign, Premiere, After Effects, Acrobat)
- Various UX design tools (Sketch, Adobe Xd, Invision)
- Project management and collaboration tools (Trello, Asana, Slack, etc.)
- Microsoft Office
- Mac preferred, but work cross-platform
- Bachelor of Fine Arts, Design Focus (Cum Laude), University of Massachusetts
Owner, UX/UI/Motion/Graphic Designer, Developer, Marketing Consultant
Pixel & Light Design
Role: Created UX, UI, motion, graphic designs and illustration to organizations ranging from international corporations to non-profits. Specializing in customized, content-driven design that showcases the client's identity and value.
- Designed UX/UI/Visuals and developed over 100 websites
- Designed UX/UI/Visuals for 13 native mobile apps
- Developed and maintained eCommerce sites
- Created hundreds of technical/editorial illustrations and cartoons
- Animated motion design educational products
- Built interactive presentations
- Created company brands and identity
- Designed print collateral from packaging to billboards
- Streamlined production process to improve efficiency
- Built and maintained dozens of client relationships
- Consistently complete projects on-time and on-budget
Client work produced for:
Google, Fidelity Investments, NBC, Pixar, PBS, Smithsonian Institution, National Air & Space Museum, Nokia, Unilever, Warner Brothers, Turner Broadcasting, Viacom, Volkswagen, Boston University, Harvard University, Massachusetts Institute of Technology, University of Massachusetts Medical School, University of Connecticut, and many volunteer projects for non-profits
Received many accolades, including the MUSE award from The American Association of Media & Technology Committee
"Jay was a big part of the success of the Google Search Stories campaign – the most successful UGC campaign in YouTube history."
Senior Visual Designer
Role: Created UI/Visual designs for clients ranging from large companies to start-ups.
- Lead UX/UI/Visual projects
- Participated in information architecture (IA)
- Creative directed photoshoots for clients
- Lead Visual Design group conferences
Client work produced for:
Barnes & Noble, Shawmut Capital and many, many start-ups
Role: Created UX/UI/Visual designs, motion graphics, medical illustration and graphic design for medical education products focused on primary care physicians and specialists
- Promoted from Design Lead to Creative Director in 1995
- Lead UX/UI/Visual/Montion design for over 40 educational, interactive multimedia products
- Designed, illustrated and developed 30 issues of bi-weekly web journal
- Mentored creative team and junior staff
- Worked directly with content authors and specialists
Received many accolades, including the Macromedia (now Adobe) Instructional Design Award for Educational Media
When I'm not pushing pixels around
In my spare time I continue finishing work on the craftsman-style bungalow my wife Kim and I designed and built in a small central Connecticut town. Interests include woodworking, painting, sculpture and watching our daughter grow into a talented young person with excellent taste in musicals. I've recently completed and published a 250-page history on our families combined genealogy.
Want to talk about sci-fi? Let's go!